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From Aussie Indie to 100M Users – Conquering the Largest Mobile Games Markets in the World


ROOM 108 - BUSINESS & COMMERCIALISATION November 1, 2016 12:10 PM - 1:05 PM

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Henry Fong

Mobile gaming is now a global market with huge opportunities as well as cut-throat competition.

Henry Fong is the Founder and CEO of Yodo1, publisher for multiple Aussie Indie titles that have become global hits, reaching upwards of 100+ million downloads globally.

This session takes you on the journey of three Australian Indie mobile games that have reached global success in some of the largest and most difficult to penetrate markets in the world. Learn how Ski Safari became a household name in China with over 190+ million users in China; hear some of the stories behind how Crossy Road topped the #1 spot in the Korean market on it’s path to global success, and how it keeps sustaining after almost two years on the market; and finally, learn how Rodeo Stampede broke the single day download record for mobile games in China with close to 1 million downloads in China on launch day.